Eluvie
Eluvie Blog - Financial management for creative businesses
Practical guides on finance, contracts, subscriptions and pricing for agencies, social media professionals and design studios.
- The 30-minute weekly finance routine for creative studios
The minimum ritual that keeps a studio finances under control without turning into a second job. - Social media contracts: the clauses that prevent losses
Eight clauses that separate a contract protecting your agency from one that merely documents the problem. - Churn in agency retainers: how to measure and reduce it
How to calculate your cancellation rate, spot at-risk clients before the notice arrives, and act early. - Annual price increases on agency contracts: how to apply them
Why most agencies never raise prices, what three years of inaction costs, and how to run the conversation in one message. - How to control scope creep without losing the client
Scope never grows in one big request. It grows in small ones. Here are five barriers that work without creating friction. - Your agency team cost per hour: the complete calculation
The number that should precede every pricing, discount and hiring decision, plus the four mistakes that make it wrong. - Revenue forecasting for agencies: the weighted pipeline
How to turn a list of open proposals into a forecast you can trust, without optimism and without a giant spreadsheet. - The 13-week cash flow forecast for marketing agencies
How to build a rolling weekly forecast that shows, weeks in advance, exactly when your agency runs out of cash. - How to price a monthly social media retainer
A pricing method that starts from your team capacity instead of your competitor price list. - Real profit margin per project in a design studio
How to calculate what actually remained from each project, and why the napkin version is always wrong. - How to price a service: complete guide for creatives
A complete guide on how to price a service for freelancers and creative professionals, covering methods, calculations, client psychology and pricing confidence. - How to price services: 5 methods (hourly, value, scope)
Explore 5 proven methods to price creative services, from hourly rates to value-based and scope pricing, with examples for freelancers and small studios. - How much to charge for a logo: 2026 pricing guide
A practical pricing guide for logo design in 2026, covering price ranges by experience level, what's included in each tier and how to justify your logo price to clients. - How to price digital marketing services
A practical guide on how to price digital marketing services, covering common models, scope definition and how to present rates to clients with confidence. - How to price a design service
A practical guide on how to price a design service, covering rate calculation, project types, client conversations and the most common pricing mistakes designers make. - How to price social media services
A practical guide on how to price social media services as a freelancer, covering retainer models, scope definition and how to handle client expectations. - How to price video and filming services
A practical guide on how to price video production and filming services, covering day rates, project pricing, equipment costs and how to structure packages for clients. - How much to charge per hour as a freelancer
A practical guide and calculator logic for how much to charge per hour as a freelancer, covering cost calculation, market benchmarks and how to raise your rate confidently. - How much to charge for a website: ranges and variables
A practical guide on how much to charge for a website as a freelancer or small studio, covering price ranges by project type, what drives cost up or down and how to structure quotes. - Client didn't pay: what to do (legal step-by-step)
A practical step-by-step guide for when a client doesn't pay, covering friendly follow-up, formal notice, legal options and how to protect yourself in future contracts. - Receipt for freelancers: free template and when to issue one
A practical guide on receipts for freelancers, when you need one, what to include, the difference between a recibo and a nota fiscal and a free template you can use today. - Service contract for freelancers: free template
A practical guide on service contracts for freelancers, what to include, common clauses that protect you and a free template to adapt for your creative services.